So many Search Engine Optimization companies out there, and which one to choose for your business. Company X claims to be able to get your site ranked in the top 10 for 3-5 search terms for $1500 USD, or they can get you into the top 10 with 5-10 terms for $4000 USD. What they don't tell you is the specific terms that it will happen for.

We'll just use a random example for you. Let's say your company/web site is a sporting goods store in Nowheresville, Texas. To put it quite simply it would take thousands of dollars, perhaps even tens of thousands of dollars and lots of man hours of promotion to get you a legitimate top 10 ranking for the term "mountain bikes" for example. There may be companies that can put you there temporarily using marginally ethical techniques, but those will fade over time, and you will be much poorer for the learning process.

What would more than likely happen is that they will do enough work to get you in the top ten for search terms like "Nowheresville kayacking equipment on sale" and "red mountain bikes in texas". This would technically get your 3-5 top ten rankings that you paid for, but they will do you absolutely no good as those search terms are maybe used once month or even way less for that matter.

Getting meaningful top ten rankings for terms that matter to your business can be done, and I can explain how to do it, or do it for you on an honest hourly basis. No "$2000 and I'll put your site in the top ten for the term 'laptop computer'" BS. Just plain old hard work.